WELCOME TO THE TRU CREW
Each member of our Tru Crew represents a vital Tru Vaccine dedicated to protecting your patients so they can live their fullest, most adventurous lives.
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Unleash the Fun: Meet the Tru Crew!
Elanco's Tru Crew isn't just a group of adorable pets; they're the heart and soul of what makes your furry friends truly happy and healthy!
♫♪ In a sunlit town where tails wag freely, lives a crew of pets who take playdates seriously. Meet the Tru Crew. They brunch. They care. They’re loyal and true. They sniff out adventure—and share favorite chews. With Tru Ultra vaccines to keep them in play, happy tails follow them night and day ♪♬
Breed: French Bulldog
Frenchie's may be trendsetters, but their short snouts make them prone to respiratory issues. TruCan™ Ultra CIV H3N2/H3N8 helps keep Bella brunching uninterrupted.
Persona: Lovable diva living her best life. Beneath the glam? A happy, healthy advocate who takes comfort seriously.
Brachycephalic dogs are more likely to develop respiratory complications. TruCan™ Ultra CIV protects dogs, including short-snouted trendsetters like Bella, with a low-volume, ultra-purified 1/2mL dose that keeps them basking in the attention they deserve.
Breed: Golden Retriever Puppy
Golden retrievers are the social butterflies of the dog world—day cares, group classes, and nonstop playdates. And Bordetella loves a crowd.
Persona: The golden boy. Sunny, social, and effortlessly likable. Max makes friends wherever he goes, lives in the moment, and life seems to always go his way.
For pups like Max, life’s one big meet-and-greet. TruCan™ Ultra B (Oral) delivers Bordetella protection in a gentle 1/2mL oral dose. So the only thing spreading is charm.
Breed: Domestic Shorthair
DSH cats from shelters, rescues, or foster homes often face higher FeLV exposure. Luna’s rescue past makes her the quiet champion of proactive protection.
Persona: The introvert with sharp wit. Luna is immune to flattery. While she claims to "tolerate" her canine companions, she actually cares deeply—just under a layer of deadpan sarcasm.
TruFel™ Ultra HC2P-FeLV vaccines, created with PureFil™ Technology, deliver broad protection with fewer pokes. So patients like Luna can go back to pretending they don't care.
Breed: Australian Shepherd
Aussies are built for the outdoors, where ticks and standing water are serious threats. The combo vaccine fits his lifestyle—high energy, high exposure, high reward.
Persona: Ollie’s the group’s wilderness guide. Off-grid by breakfast, back by dinner, and covered in burrs. He’s got jerky in his pack, mud on his paws, and a sixth sense for the path less sniffed.
TruCan™ Ultra Lyme-L4 vaccines, created with Purefil™ Technology, deliver comprehensive Lyme and lepto protection in one low-volume 1/2mL dose. So patients like Ollie can get back to barking up the right tree.
For Truly Happy Tails, Choose Tru Vaccines!
Ultra-Purified. 1/2mL Options. Fear Free® Recommended.*
At Elanco, we believe every pet deserves a life full of joy, health, and adventure. Our Tru Vaccines are developed with your pet's well-being in mind.
Have questions about Tru Vaccines
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*Elanco is a corporate sponsor of Fear Free
1. Elanco Animal Health. Data on File. REF-29478.
2. Franco J, Aryal UK, HogenEsch H, Moore GE. Proteomic analysis of canine vaccines. Am J Vet Res. 2023;84(3):ajvr.22.11.0192. Published 2023 Jan 24. doi:10.2460/ajvr.22.11.0192
3. Ohmori K, Masuda K, Maeda S, et al. IgE reactivity to vaccine components in dogs that developed immediate type allergic reactions after vaccination. Vet Immunol Immunopathol. 2005;104(3–4):249–256. doi:10.1016/j.vetimm.2004.12.003
4. Elanco Animal Health. Data on File. REF-29641.
